What’s your site about
I often end up on the ‘about’ page of a web site. If I’m planning on doing business with them I want to know where they are physically, and get a good feel for who they really are. If I’m reading an article, especially something I’m going to comment on in this blog, or otherwise use professionally again I want to know who they are. And its funny how often there isn’t an about page, its hard to find, or it really doesn’t tell me what I want to know. This article has some good ideas on what should be there:
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