Is social media worth the time for a busy technology executive? Yes:
Before you start learn from peer examples. For instance start following fellow executive twitter accounts. Or subscribe to the RSS feed from their blogs ( Wesleyan – RISD – WISC – Marc). Then start small, with no formal announcement. Tell a few key people and let the news spread organically. Try to find current communication vehicle to give up in favor or your new social media — otherwise you’ll never find time for it. Find an honest, informal voice for your communication. Talk about small informal, yet still professional, things, such as comments on recent articles read. Avoid big official announcements — leave those for traditional official channels. And just remember — if U.S. President Barack Obama can find time for this stuff, you probably can too.
CIO Twitter Dashboard — CIO Dashboard
Four Steps to Success for Enterprise Social Media – CIO.com – Business Technology Leadership
An enterprise social media rollout may seem daunting, but a new Forrester Research report recommends four key steps to help it go smoothly. Also, can a CIO use social media to create business advantages?
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Randall Rode's online home for thoughts, notes, and experiments with a wide range of technology topics. Visit the about page for info on my recent projects and professional background. I welcome your comments!
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